Thermal cameras: the aim does not justify the means!

Thermal cameras: the aim does not justify the means!

Automating. It seems so obvious with technology. And we are all better off for it, aren't we? And yet ... When technology plays with our personal data, we still do not seem to have developed the reflexes to protect it. And often this goes against convenience, against...

TikTok. Hello GDPR! Could it be a bit more childish?

TikTok. Hello GDPR! Could it be a bit more childish?

Facebook has relinquished its first place. Within the sphere of social media, TikTok is now the most downloaded application in the world. TikTok is also very popular among children. Many Dutch children were also aware of the latest dance crazes. Unfortunately,...

Transparency requirement exposes lawyers and marketers

Transparency requirement exposes lawyers and marketers

Transparency is one of the basic principles of the GDPR. As a data controller, you have to offer transparent information as well as transparent communication to the data subjects. Nothing against that, right? As entrepreneurs, aren't we used to that? Perhaps we see...

How to … direct marketing. It is attracting, but in the right way

How to … direct marketing. It is attracting, but in the right way

When, as a company, you set up a marketing campaign, you not only have to send the right message to the right person at the right time. You will also have to do this in the right way! Wherever personal data are involved, the GDPR comes into play. Direct marketing as...